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Ways to Stay Safe From Hackers When you’re online, you’re never alone. Hackers are always lurking, waiting for the perfect opportunity to steal your data and ruin your life. Being aware of the risks of being hacked so you may take preventative measures to avoid becoming a victim of a hacker attack is essential. Here […]

Sometimes it seems as though social media trends move so quickly that people can hardly keep up with them. With that said, it is fairly easy to make some predictions, based on the current trends.  While social media stalwarts like Facebook, Instagram, Twitter, and even SnapChat aren’t going anywhere, the ways in which people use […]

A digital marketing strategy helps you choose what NOT to do. You simply don’t have the resources to do everything well, trade offs have to happen. A digital marketing strategy helps you make the best possible choices, things you must do and, more importantly, things you should not do.  So how do you develop a […]

Marketers are under increasing pressure to do more, quicker and with less time, budget, and resources. Thankfully, AI is already showing how it can turbocharge digital marketing to deliver more with less and at a way faster pace.  What is AI? Artificial Intelligence (AI) is a rapidly growing field in which computers simulate human behaviour […]

Many companies – and the marketing teams that support them – are rapidly adopting intelligent technology solutions to encourage operational efficiency while improving the customer experience. These intelligent solutions often come in the form of Artificial Intelligence (AI) marketing platforms. Through these platforms and generative attribution, marketers can gain a more nuanced, comprehensive understanding of […]

AI has taken the digital world by storm and much of the real with it. Trained on algorithms and armed with new innovations, artificial intelligence has made inroads in many industries. Especially in marketing, where AI has redefined the art for both businesses and their audiences. By all theoretical and practical means, it has had […]

When it comes to driving online traffic, you’ve got two main players in the game: ads and organic marketing. But where should you put your money? Let’s discuss.  Depending on what you’re selling and who you’re selling to, your strategy could go one of two ways. Are you all about selling directly to consumers? Then […]

So, you’re delving into the world of SEO. You’re optimizing keywords, refining internal linking, and meticulously structuring your website’s architecture. Now, you’re curious: How long until you see results? And what can you expect those results to look like? The short answer: SEO results usually start trickling in after about six months. But, you’ll likely […]

In the ever-evolving world of digital marketing, staying on top of your social media game is crucial. Marketers and influencers are constantly on the lookout for ways to streamline their scheduling processes, making them faster, more efficient, and ultimately more effective.  As a team of individuals who handle a substantial amount of scheduling, we’ve decided […]

Introduction In the ever-evolving landscape of digital marketing, Facebook Advertising stands out as a powerhouse, offering unparalleled reach and targeting capabilities. If you’re looking to elevate your brand’s visibility, engagement, and conversions, mastering Facebook campaigns is non-negotiable. In this comprehensive guide, we’ll delve into the intricacies of running highly effective Facebook Advertising campaigns, ensuring your […]