Remember those days when you were compelled to watch TV ads just to see your favorite show? There was no “skip ads” option, and people seemed to be more patient. To address the demands of today’s customers, technology has drastically changed the shape of everything. Today, we have TVs in the palms of our hands, and we can go anywhere and have any experience while staying at home.
In the same way, technology is also revolutionizing marketing, which can be considered the key to the success of most businesses. When digital marketing was first being shaped, many overlooked its importance and continued their traditional marketing. But soon, everyone realized that online presence and reputation are indispensable. Traditional marketing still has its place, but digital marketing and technology in marketing altered everything. Today, it is your website, application or e-commerce store in front of the world representing your business and its values. This would have not been possible without modern technology.
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